You are browsing the site archives for the tag: Facebook.

Catalyst Mobile App Increases One Dealer's Reviews by 400%

  Landers CDJ, a dealership located in Benton, Arkansas was looking for a way to get more online reviews to better reflect their top-notch customer service. They began using one of Friendemic’s newest reputation tools, the Catalyst mobile app, in hopes of increasing their overall review count and star ratings. The following data was gathered after using the app for just three weeks!   Landers CDJ […]

Facebook's New Review Game: STRONG.

Many of you may have noticed that Facebook is changing it’s UI once again. What you may not have noticed is that the review section where customers go to leave businesses ratings and leave comments about their experiences is also changing – and we personally think it’s pretty genius. The change is this: Facebook users check into the places they visit, and within 24 hours […]

#FriendemicFriday: Facebook Boosting vs. Ads

Have you ever wondered what the difference between boosting and Facebook ads was? You’re not alone, and that’s why your social experts are here to clear the air. First things first, what does “boost” even mean on Facebook? Boosting a post is the most simplistic (but still very effective) form of advertising available on Facebook. You may have noticed that there is a blue box […]

#FriendemicFriday: Facebook Ads 101

Facebook advertising has proved itself to be the top dog when it comes to cost-effective marketing. A mere ten or twenty dollars spent in the right way can help your brand reach a determined-by-you audience, as well as generate valuable quantitative insights and results. Facebook offers a plethora of ways with which to advertise. As a result, however, it can be tricky to know just […]

Goodbye, 20 Percent Text Rule!

Goodbye, 20 Percent Text Rule!   The rumors are true–Facebook has officially changed their 20 percent text rule. For those of you who don’t know what we’re talking about, let #TeamFriendemic give you the inside scoop.   Facebook previously enforced a rule that limited the texts in ads. All text had to take up 20 percent or less in the image used. This was calculated […]

Facebook Instant Articles

Many of us rely on Facebook for the most current news, trends, how-tos, and more. Facebook Instant Articles is now changing the user reading experience, making it faster, sleeker, and more  interactive than ever. Instant Articles are Facebook’s new interactive platform for reading blogs, news, and other shareable articles on Facebook. Instead of posting a link which directs you to an outside website in a […]

Facebook adds a critical “AND” to Ad Targeting

  For those of you who spend any amount of time using Facebook advertising and targeting specific audience segments, I think you’ll be really excited about this latest change that Facebook has made. We saw this change in the Business Manager account in previous weeks, and now it appears on your Ads Manager when you create new ads.   When creating audience targets, you now […]

Why You Need to Stop What You’re Doing on Social

You make money on social media from having a following that is relative and engaged. We are nearing the end of 2015, and companies are still getting caught up on their social following numbers. Everyone is trying to ‘Keep up with the Joneses (or Kardashians) when it comes to social media. Sure, having followers galore makes you seem cool, but there’s more to social media […]

Facebook Launches New Lead Ads - Ready to see a better ROI?

Are you spending lots of money on digital ads to send qualified traffic to your website, but only seeing a small percentage of those prospects fill out your website lead form? One roadblock to getting lead form submissions is the move towards mobile. People expect to be able to do everything from their phones, but it is generally difficult to get people on mobile to […]

Facebook Video: The Newest Wild West

Social media is truly The Wild West; there are the big hitters, the living legends, and the steadfast side kicks. I’ve taken the liberty of assigning all of them a Wild West persona. Butch Cassidy → Facebook. He was the leader of the most successful train robbing gang in the West. Facebook is the leader of social media in every way. I also really like […]