September 2016

You are browsing the site archives for September 2016.

Facebook's New Review Game: STRONG.

Many of you may have noticed that Facebook is changing it’s UI once again. What you may not have noticed is that the review section where customers go to leave businesses ratings and leave comments about their experiences is also changing – and we personally think it’s pretty genius. The change is this: Facebook users check into the places they visit, and within 24 hours […]

The 'Dark Side' of Your Brand is Bright

Oh, you’ve never heard of dark social? You’re not alone, and that’s why we’re here to help. In short, dark social is the sharing of content that occurs outside of what can be measured by analytics programs. You know, when you see a Facebook ad for a car and fall in love with it, you send it on to your boss as a private message on Facebook saying […]

#FriendemicFriday: Ramped Up Google Reviews

The time to solidify an online review game plan is upon us thanks to Google’s latest and greatest review feature. In this post, we will increase your chances of being your consumer’s top pick by: 1) Revealing Google’s new feature 2) Filling you in on why it applies to your brand 3) Advising you on what you need to do about it Ready? BREAK! So […]

Webinar:  Top 10 Mistakes to avoid with Facebook Ads

Facebook Ads can be a powerful tool for dealers to use to drive website traffic, generate sales and service leads, and build your brand. While just about anyone can run their own Facebook Ad Campaign, the results you will see when the campaign is over tend to vary wildly. Facebook Ads were not meant for the “set it and forget it strategy”, and what is […]

#FriendemicFriday: Facebook Boosting vs. Ads

Have you ever wondered what the difference between boosting and Facebook ads was? You’re not alone, and that’s why your social experts are here to clear the air. First things first, what does “boost” even mean on Facebook? Boosting a post is the most simplistic (but still very effective) form of advertising available on Facebook. You may have noticed that there is a blue box […]

#FriendemicFriday: What's Up With WhatsApp?

Here’s the scoop—Facebook targeting is about to be flooded with new information. During the past week, global messaging superpower WhatsApp released a blog post announcing that they will be sharing the personalized phone numbers of their one billion users with Facebook. WhatsApp was released in 2010, quickly took off as a popular alternative to conventional text messaging, and was purchased by Facebook in 2014 for […]